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Hello,

World.

I like to translate complex Ideas into compelling experiences
I am an innovative leader with deep experience defining creative strategies and delivering user-centered experiences. Creative problem solver with strong communication and collaboration skills. Empathetic leader who listens and enjoys inspiring others. Adept at managing concurrent objectives and influence positive outcomes.

01

ReliaQuest Website GTM and Redesign

We first reviewed their website and identified what worked and where there were opportunities for improvement. Additionally, we looked at their competitors and analyzed what they were doing and what they were doing right, considering the industry and the target personas. We worked on their overall strategy and defined their guiding principles for the website.

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02

Flexential Website GTM and Redesign

We reviewed their analytics data, audited their website, and identified the strengths and improvement opportunities. Additionally, we looked at their competitors and analyzed what they were doing and what they were doing right, considering the industry and the target personas. We worked on their overall strategy and defined their guiding principles for the website so the goals of their site were aligned with their overall business goals.

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03

Ontra Reskin and Redesign

Ontra was a returning client, so we validated that their strategy pillars had stayed the same. We also reviewed their analytics data, audited their website, and identified strengths and improvement opportunities. Additionally, we looked at their competitors and analyzed what they were doing and what they were doing right, considering the industry and the target personas.

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04

Sysdig Website GTM and Redesign

We reviewed their analytics data, audited their website, and identified the strengths and improvement opportunities. Additionally, we looked at their competitors and analyzed what they were doing and what they were doing right, considering the industry and the target personas. We worked on their overall strategy and defined their guiding principles for the website so the goals of their site were aligned with their overall business goals.

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05

Component Library

We created a robust and highly scalable Component Library that saved 60% of production time and improved overall efficiencies.

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06

UX Design - EllieMae Encompass (B2B)

Financial solution for the lending industry.

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07

UX Design - Plex ROI Calculator (B2B)

The Plex Roi Calculator is a marketing tool built on the website to allow customers to calculate their organization's Return of Investment if they implement Plex

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08

UX Design - SpirometriX (B2B)

SpirometriX. User Experience design for biomedical devices.

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09

UX Design - EllieMae Consumer Direct (B2C)

Financial solution for customers to get a loan directly (B2C).

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10

UX Design - Taleo Solution Exchange (B2B)

The Taleo Exchange allowed Taleo's customer to add on partner solutions that extended Taleo's functionality for them

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11

UX Design - PayPal (B2B and B2C)

PayPal Merchant Services - UX design.

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12

UX Design - ELOAN (B2C)

User Experience and Front end development for online financial institution (B2C).

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13

Infographics - Plex Marketing

Infographics - Plex Marketing

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14

Event Experiences

Various Events, User Experience Design - Plex Marketing. Everything from signage, marketing materials, booths, badges, onsite branding, screen savers, and keynote design.

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15

Marketing Integrated Campaigns - Plex

Marketing Integrated Campaigns - Plex

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16

Award Winner Publication

The Definitive Guide to Connected Manufacturing. Award-winning publication.

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17

Plex Elite

Plex Elite printed materials and swag

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18

Brand Awareness Advertising Campaign

Award Winner, Brand Awareness Advertising Campaign

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19

Case Studies - Print

Case Studies. Print Materials.

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20

UX Design and Project Management - Taleo World App (B2C)

First Taleo Mobile App - Taleo World App

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21

Interactive Infographic

Landing page for responsive (parallax) interactive infographic

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22

Customer Success Stories

Video customer success stories from multiple customers. More available upon request.

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23

Motion Graphics Videos for Events

Motion Graphics Videos for Events

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24

Brand Advertising Campaign used for Sales Kickoff

Brand Advertising Campaign used for Sales Kickoff

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25

E-LOAN Advertising Campaigns

E-LOAN Advertising Campaigns Multiple Channels‍

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