Project Overview:
Ontra is
Results:
- Improved design and user experience
Objectives:
- Make the website more strategic
- Improve the user experience.
- Improve the look and feel.
Scope of Work:
Based on our analysis we did, we provided Ontra with the following deliverables:
- Web GTM strategy based on business goals. Including ABM and personalization playbook based on their SEO and analytics data.
- Comprehensive website audit and competitive analysis.
- Updated their navigation and site IA.
- UX wireframes to establish the page structure and interactions.
- Website redesign.
- Development.